CAOA was founded in 1979 by Carlos Alberto de Oliveira. Carlos Alberto de Oliveira is a Brazilian entrepreneur with Brazilian roots and the Chief Executive Officer of CAOA. Before his decision of founding CAOA, Carlos Alberto de Oliveira Andrade was a practicing doctor in North Eastern Brazil. Since being incepted 40 years ago, CAOA has tremendously grown and dominated the entire Brazilian automobile distribution industry being ranked first in Latin America.
The idea to start CAOA was triggered by the bankruptcy that the then ford dealership in the municipality of Paraiba had sunk in. But Carlos Alberto de Oliveira Andrade had made a prepayment of a Ford Landau that was yet to be delivered. He, therefore, offered a proposed the dealership be handed to him to act as compensation for default delivery.
The close of the deal marked the birth of CAOA, the biggest Ford Dealership in Brazil in less than six years. In 1992, CAOA joined the Brazilian government in the importation of Renault vehicles. CAOA choose to represent Renault Franchise from France. After the end the partnership with the French Franchise, CAOA struck another partnership 1999 with Japanese Subaru vehicles whose sales tripled before a year could elapse.
In the same year 1999, CAOA struck yet another partnership with Hyundai. Carlos Alberto de Oliveira Andrade marketing strategy saw Hyundai a leader of imported cars in Brazil. The Tucson Model.
Carlos Alberto de Oliveira Andrade CAOA success continued, and in 2007, it launches its first Automobile Assembling that was worth $600 million points in Annapolis in the city of Goias, Brazil. The construction of the venture was a dream come true to Carlos Alberto de Oliveira Andrade. The venture saw Dr. Carlos Win an Entrepreneur of the Year Award. CAOA has won more awards. The distribution of the year award and The Good Door Award. In 2014, JD Power ranked CAOA first in after sales and sales as well as in 2017 after the yearly satisfaction survey.
CAOA inaugurated its first Research Centre and Efficiency Energy Centre in 2015 at Annapolis. So far the only complete research institution in Latin America. The Centre was aimed at researching new product ideas manufacturing and logistics.
The last historic partnership came in 2017 when Carlos Alberto de Oliveira Andrade CAOA signed a partnership with the Chinese Chery company. The partnership saw CAOA renamed CAOA CHERY. Extensive engineering knowledge and sales experience coupled with advanced technology sum up the success recipe CAOA CHERY.