A brief Overview Of The Mexican Mass Media Industry

Mexican soaps are widely consumed in many parts of the world, become one of Mexico’s media exports. The media in Mexico at large has undergone considerable transformation and the continued changes brought by the digital era will no doubt continue to influence the industry.

Televisao is a name synonymous with several productions. Group Televisa which runs several media outlets is the largest media house in Mexico, followed closely by TV Azteca. The Chief Finance Director is Salvi Rafael Fold Viadero, a man who has led the Grupo Televisa since 2002. He has held key management positions and at one time served as the Vice President of Financial Planning for Grupo Televisa and was general manager and financial manager a Commercial Mas, a subsidiary owned by Grupo Televisa.

TV Azteca, owned by Grupo Salinas is also well established, operating channels 13, 7 and 40. Over the years, TV Azteca has grown through acquisitions and currently runs a number of both terrestrial and cable networks.

In the newspaper, The New Mexico is Mexico’s most popular English paper. Ran by Novedades Editores, it published two daily papers and 15 magazines. El Universal which is one of the oldest that started circulation in 1916 is Mexico’s most influential newspaper.

The mass media market in Mexico also has Radio and Magazines. Nexos, Gatopardo, Proceso, and Emeequis are among top ranking magazines that dominate the industry. Televisa Radio, a subsidiary of Grupo Televisa also commands a good share of the market, sharing the top rank with Radio Acir and Radio Formula.

The media industry in Mexico has undergone tremendous changes over the last few decades. As political, economic and social factors continue to shift, the mass media is expected to adjust accordingly. Utilization of the digital space is among factors that will influence the media.